Custom web app development for startups and SaaS
Custom web app development for startups and growing teams: dashboards, portals and SaaS products, built to scale.
When a website is not enough, I build the whole platform
Customer portals, dashboards, marketplaces and SaaS products, with sign-in, payments, admin and APIs.
Custom software usually runs late because design, front end and back end sit with three different vendors
I scope, design and build it with one team, and ship it in small phases you can test.
What is included
Scope
The idea turned into a phased roadmap and an MVP real users can try within weeks.
- Product workshop
- Phased roadmap
- MVP definition
- Fixed-price phases
Full-stack build
Front end, API, database and admin panel, with roles, subscriptions and invoicing.
- Next.js and Node.js
- PostgreSQL and Supabase
- Stripe billing
- Admin dashboards
Run it
Deployment, monitoring and ongoing work, with the code in your own repository from day one.
- Vercel and Cloudflare
- Monitoring and alerts
- Monthly retainer
- You own the code
Seen it in action
Related work, then a few other services that pair well with this one.
How it runs
Five steps, and only the first two need much of your time.
Discover
Step 1
We get on a call about goals, audience and references. I ask questions until the direction is obvious, then send a dated plan and a fixed price.
Design
Step 2
Art direction, high-fidelity layouts and motion studies. You approve the look, including any 3D, before anything gets built.
Build
Step 3
Clean, fast code with a CMS your team can use. You get a live preview link and a short written update every week.
Launch
Step 4
Testing on real devices, a speed pass, deployment and a launch plan from my marketer. Two weeks of fixes are included.
Grow
Step 5
Analytics reviews, new pages and features when you need them. The code and the accounts are yours from day one.
Questions
Can you build an MVP first?
Yes. I usually ship a focused first version, watch how people use it, then add to it.
Who owns the code?
You do. Everything lives in your repository and your accounts.
Do you offer support after launch?
Yes, through a monthly retainer for fixes, improvements and new features.
Latest news
How much does a website cost in the USA, UK and Australia?
Real website cost ranges for small business sites, online stores and custom platforms, and what actually moves the number.
Webflow vs WordPress vs Shopify: which should you build on?
Webflow vs WordPress vs Shopify: I build on all three every month. Here is how I decide which one a client should use.
Do 3D websites hurt SEO and page speed?
3D websites can rank well and load fast. They just have to be built with a performance budget from the first day.
Start your platforms project + reply in 24 hours
Tell me about the goal and the timeline. I reply personally.